Our
Story.
Where it Began!
It all started with our family member, our little princess, who was very fond of her smooth, silky, lengthy hair and believed it boosted her beauty and confidence. But her gradual increase in hair problems became worrisome for her, which made us think deeply about the root cause and look back to find solutions in our traditional herbs and Ayurvedic methods. What we found, we wished to share with our families and friends - and now, with you - to boost your beauty and confidence in a traditional way.
The name Prakruth
Derived from two words, Prak meaning Beginning and Ruth meaning Vision of Beauty, forming a Sanskrit word, Prakruth meaning Nature. It's a name we hold to literally - every formulation starts with what nature already does well, not what a lab can synthesize around it.
Our
Vision
We believe firmly that nature has a solution for our every problem and we trust it's never been late to get back to our traditional methods. We deliver, "what we believe and what we trust" through our products and we aim to reach every continent on our mother earth.
Our
Mission
To share nature's treasure to care for your hair with our unique herbal products and to convey that our mother nature has solution for our every problem.
Prakruth Care
At Prakruth Care, we believe that hair care is an essential part of self-care. We provide a range of natural products that nourish your hair, help maintain and protect it, and enhance your natural beauty. Our products are made with natural and organic ingredients and are specifically tailored to suit all hair types.We are passionate about helping you achieve your hair care goals, from strengthening your hair to restoring its natural texture. With Prakruth Care, you can trust that you’re getting the best in natural and organic hair care.
A trichologist who refused
generic solutions.
C S Shanmugapriya founded Prakruth Care after years of working closely with people who struggled with hair concerns - and a frustration with solutions that only masked symptoms instead of addressing the cause. Every formula in this range is shaped by what she has observed over time, scalp by scalp, concern by concern.
The result is a collection designed to respond to the real root of hair challenges. Not a passing trend. Not a marketing claim. But a specialist's commitment to blending trichology insights with natural principles, based on what has consistently helped customers feel and see healthier hair.
Still not sure
where to start?
The Hair Check finds your exact products in 5 questions. Free. Trichologist-designed. Takes two minutes.
Take the Hair Check →